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When the web was created, it was all about organic traffic. Organic traffic is traffic that is not driven by any particular marketing tactic or campaign. Rather, what the searcher is looking for is just naturally there. In other words, as someone does a search, the content provided is relevant to the keywords they use to find what they are looking for. In essence, organic traffic has everything to do with relevance, and takes time to cultivate. Organic traffic is not created by using fly by night tactics to get people to a site for the short term. It is traffic that must be cultivated to grow into something that is healthy and has longevity.

Organic traffic is commonly known as traffic which comes from unpaid listings in search engines or directories. Organic traffic can be increased or generated by including the web site in directories like Yahoo! and DMOZ, guides (i.e. yellow pages, restaurant guides and award sites), and last but not least, search engines such as Google , Yahoo and MSN.

Many times the best way to increase web traffic is to register a site with major search engines. However, registering does not guarantee traffic. Crawling programs, better known as spiders or robots for particular search engines "crawl" websites that are registered, but if the content is not optimized correctly, registering the site by itself does next to nothing.

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  SEO Firms

A great way to take advantage of submission to directories is Search Engine Optimization, or SEO. Your website may be excellent; maybe you have the best graphic design and the latest e-commerce technology. However, the tricky part is choosing an SEO firm that is effective and can make good on their promises of building organic traffic and relevant links for your site. Many SEO firms claim to do submission to directories, effective article submissions and to build links that will stick. However, SEO firms sometimes just build links that are not relevant, and will eventually be stripped, leaving the site owner to start from scratch. Is a bubble gum website relevant to a designer handbag directory? Unfortunately, this is the experience you will have with some SEO firms who do not strive for long-term traffic.

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I have been with Satish for a while now. I am a person who is takes pride in being highly productive but I was astounded at how efficient Satish is at getting things done and the results he achieves short and long term for me and other clients. He is results driven and I can say that his team achieves a 500 to 7000% return on my investment hiring his team on a regular basis. I continue to be impressed and reap the financial rewards and also the benefits of having more time to focus on what tasks I need to do now that Satish has taken care of my SEO strategy. I only wish I had taken the step of hiring him earlier having enjoyed the success of having top 10 rankings on my websites without having to worry about it! Thanks Satish

Mia Wadsworth


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